User Acceptance of Hedonic Information Technologies: A Perceived Value Perspective
نویسندگان
چکیده
Hedonic information technologies do not focus on productivity-oriented applications, but rather, on lifestyle-augmentation and entertainment. As such users of hedonic IT are provided with benefits related to general enjoyment as opposed to gains in organizational efficiency. The main purpose of this study is to investigate this burgeoning phenomenon by measuring several value drivers for downloading mobile phone ringtones. Hypothesis testing was performed with PLS techniques applied to data collected from 119 ringtone users. Results confirmed that the overall value of hedonic IT is a third-order construct, which successfully predicted behavioral usage intentions and positive word of mouth.
منابع مشابه
User Acceptance of the Next Generation Digital Signage: A Perspective of Perceived Value
The next generation digital signage (NGDS) has become extremely important as a new innovative information system that provides interactive information to users by capturing contextual information through the utilization of the state-of-the-art technologies. NGDS gets wide popularity from millions of people due to its advanced information services that fit in with the individual’s digitizing lif...
متن کاملEffects of Context Relevance and Perceived Risk on User Acceptance of Mobile Information Services
Mobile information services differ from traditional, office information systems in their focus on entertainment value, their ability to be exposed to shifting social contexts, and the increased reliance of people (especially teenagers) on mobile telephones as important parts of their lives. This paper introduces a user acceptance model that addresses each of these differences: it includes hedon...
متن کاملInvestigating the Mediating Role of Perceived Playfulness in the Acceptance of Hedonic Information Systems
With the proliferation of hedonic information systems, understanding users’ acceptance of hedonic information systems has become a new topic for practitioners and academics. While perceived playfulness or perceived enjoyment has been found to have a significant influence on the behavioral intention to use hedonic information systems, little research has been conducted to investigate empirically...
متن کاملThe moderating role of utilitarian/hedonic user motivation on user behaviour towards web 2.0 applications
Web 2.0 is now an important internet application because of the integration of social interaction and web technologies. Previous information system studies usually specified their research context as a utilitarian system or hedonic system and the results were concluded within one specific system type. Web 2.0 application provides a flexible environment for different kinds of user motivations th...
متن کاملUser acceptance of second life: An extended TAM including hedonic consumption behaviours
Second Life is a 3-D multi-user virtual environment which has gained wide spread popularity amongst academic community in the recent years. However, due to its infancy very little is known about the factors driving users’ intention to use Second Life especially in the educational context. This paper presents findings from an ongoing study about the impacts of using multi-user virtual environmen...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
عنوان ژورنال:
دوره شماره
صفحات -
تاریخ انتشار 2007